Toolbelt – Dan Rodgers

Dan’s favorite feature: Cerebro

I personally love the keyword tool suite on H10.

Cerebro allows you to run reverse ASIN searches on top competitors, quickly deciphering the keywords they perform best for.

This allows you to build accurate keyword lists to rank products on Amazon.

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Helium 10 Discounts

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20% off 6 months with:

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How to use these codes:

1) Copy the code of your choice above.

2) Click the relevant ‘grab it here’ button.

3) Sign up for free. Hover over account icon at the top right. Click Plan/Plan Details.

4) “Upgrade” to your chosen plan. Use your coupon code at the bottom of the Plan Details page (Codes are CAP SENSITIVE and you can ONLY USE ONE.)

This Amazon AI finds your best Amazon keywords, generates your listing copy, and even detects Amazon’s secret restricted phrases so you can avoid problems with Amazon compliance.

How to claim your discount:

Go to your dashboard to get your new affiliate link, and make sure it’s updated anywhere you use it.
Update your custom discount code from DAN50 to DAN10

Dan’s favorite feature: Smart Campaigns

Although skeptical, I transitioned the PPC campaigns for a product to a Sellics Smart Campaign.

The results were staggering. However this works, it works!

This system automatically creates the campaigns based on the product.

Over time, the ACoS was about half (lower ACoS is better) what I achieved with my own campaigns for the same product.

Free + paid services here

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HOURLY PPC DATA

Get a free Perpetua Stream demo here.

Perpetua Stream Demo

Perpetua free & paid services

BENCHMARK

Benchmark your PPC FOR free.

Benchmark Your PPC

HOURLY PPC DATA

Get a Free Perpetua Stream demo here.

Free Perpetua Stream Demo

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Copy this discount code for 50% off your first 2 months.

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Dan’s favorite feature: Dedicated support

Ask me any questions you have for your Amazon FBA business.

I create a 10-30 minute response video along with an accompanying resource document where applicable.

This is a dedicated one-on-one support service.

Dan’s favorite feature: Exchange Rate Savings

When you transfer money between currencies, banks use a “bank adjusted” exchange rate.

For some reason it’s always worse for you, and better for them, than the actual exchange rate.

When transferring via OFX you get the actual exchange rate and can even lock in preferential exchange rates for 12 months and then transfer when you want.

Features

Amazon’s Payment Services Provider

Local Currency Accounts (USD, EUR, GBP, CAD, AUD, SGD, HKD)

Excellent exchange rates

Lock in exchange rates (12 months)

No transfer fees

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DanRodgers

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Dan’s favorite feature: Grow Course

The Grow Course helps you expand on and off of Amazon with strategies ranging from Shipment Optimization, Virtual Bundles, and Brand Analytics to Social Media Expansion, Shopify, and SEO.

This is just one of five courses in what, in my opinion, is the best FBA membership on Earth.

Disclaimer: I co-teach this syllabus alongside other sellers.

Dan’s favorite feature: Private Community

Ask me and other sellers any questions within our private Facebook group.

I aim to personally answer your questions within 48 hours (often 24 hours).

Dan’s favorite feature: On-page data blocks

I love using the little data block this tool provides below listings on Amazon.

This provides insight into monthly sales at a glance while allowing me to determine ease of entry by pitting review counts against sales.

Dan’s favorite feature: Offshore Bank Account

Clemta helps you not only set up a US LLC from abroad but also open a US bank account for the company.

Dan’s favorite feature: Offshore Bank Account

Launchese helps you not only set up a UK LTD company from abroad but also sets up a consultation to open a UK business bank account for the company.

Dan’s favorite feature: Broad Support

This was the service that helped me get my start on Amazon from a far-flung country.

You can set up online business bank accounts in various countries to easily receive USD, GBP, EUR among others.

They have the broadest support of countries and currencies.

Dan’s favorite feature: Professionals

I love using professionals on Fiverr for logo creation, particularly for the final design.

This saves me time and ensures my logo is 100% unique.

These professionals also offer multiple revisions, ensuring I get the perfect logo.

See Features

Choice with 1,000’s of professionals

Reviews to ensure you choose the right designer

Save time by giving this task to a professional

Package options to choose the level/assets desired

Start here

Dan’s favorite feature: Templates

DesignEvo offers a huge range of templates making it the perfect place to start if you aren’t sure how to design your logo.

See Features

Free to use

10,000+ templates

Fully customizable

Vector files

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Dan’s favorite feature: Speed

Send your product to this service and within 7 days they produce your listing assets such as:

Gallery Images
A+ Content Images
Product Video

The best part is the quality is top-notch too.

See Features

Fast turnaround

Professional Amazon listing images

Professional Amazon listing videos

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DAN10

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Dan’s favorite feature: Easy-to-use image builder

This tool allows you to create epic listing images, infographics, and A+ content images all in a simple drag and drop, customizable dashboard.

See Features

Easy to use image builder

E-commerce image templates

Advertising templates

Social media templates

E-book templates

Start here

Dan’s favorite feature: AI Generator

You input your brand name and niche and this tool works it’s magic to provide you with templates you can then customize.

See Features

Free to use

Logo maker

Business card maker

Social media asset maker

Email signatures, letterheads, and more

Start here

Dan’s favorite feature: Professionals

A+ Content is confusing.

Using a professional on Fiverr for this, saves time and ensures this content is done to the highest quality and within the requirements of Amazon’s system.

Professionals often offer multiple revisions, ensuring you get the perfect A+ content.

See Features

Choice with 100’s of professionals

Reviews to ensure you choose the right designer

Portfolios to get ideas

Save time by giving this task to a professional

Package options to choose the level desired

Top rated designer here

Dan’s favorite feature: Professionals

Building your Amazon Storefront can be overwhelming.

Using a professional on Fiverr for this, saves time and ensures the storefront content is done to the highest quality and within the requirements of Amazon’s system.

Professionals often offer multiple revisions, ensuring you get the perfect Storefront content.

Features

Choice with 100’s of professionals

Reviews to ensure you choose the right designer

Portfolios to get ideas

Save time by giving this task to a professional

Package options to choose the level desired

Top rated designer here

Dan’s favorite feature: Early brand registry

When you register your trademark with an Amazon-partnered IP firm through this program, you can gain all the brand registry benefits within about 2 weeks of your trademark application being filed.

This saves months.

See Features

Professional trademark searches by an IP lawyer

Trademark application by an IP lawyer

Early brand registry when your ™ is pending

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Dan’s favorite feature: Dedicated Team

For Amazon sellers sourcing from China, Movley is one of the best in the inspection business.

What stands them apart is thoroughness. This is because you can provide detailed instructions on what to inspect and you’re provided with a dedicated inspection team for the day of the inspection.

They’re independent from Alibaba.

See Features

Custom inspections for your unique products

Bilingual inspectors assigned for your inspection day/s

Video and photo reports of inspection

Factory overview

Charged per inspection day

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Dan’s favorite feature: Quote Comparison

I love using Freightos to gain a multitude of freight forwarder quotes.

It is easy to compare air and sea modes, and select the most preferential rates while keeping an eye on transport times.

See Features

FBA specific quote search

Optional customs bonds, insurance, and lift gates

Quote comparison

Manage and track shipments

CBM calculator

Excellent support

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Dan’s favorite feature: Rebate Campaigns

I used an NLN rebate campaign to launch a product and the results were very good.

NLN customers buy your product (at a heavy discount/rebate amount) and then choose whether or not to review it. This generally raises sales velocity and brings good initial reviews but is expensive.

These platforms lie in a gray area in terms of Amazon TOS and promotions may be unavailable at times. Always do your own research and take risks you’re comfortable with for YOUR business.

See Features

Rebate campaigns

Gain Amazon product reviews

Gain brand social media mentions, likes, comments

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DAN25

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Dan’s favorite feature: Dayparting

I use this to run PPC campaigns only for the highest converting time periods of the day.

This boosts CVR and reduces ad spend.

Features

Dayparting

Visual spider web campaign strategies

Cost and profit breakdowns

Reporting and inventory tracking

Automated repricer

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PPC assistance here

Dan’s favorite feature: Influencer Campaigns

Amazon Live has been referred to as “PPC 5 years ago.”

Using Rebaid you can get prominent influencers to endorse and share your product with their audience through Amazon Live.

They direct viewers to purchase your product, increasing sales and making this a fitting launch strategy.

See Features

Deal campaigns to run rebate or discount promotions

Influencer campaigns to run promotions on Amazon Live

Sweepstakes coming soon

Editorial placements coming soon

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Dan’s favorite feature: Request Review Automation

I use Sellerise to automate the “request review” button on Amazon.

This saves time as I don’t need to do this manually.

At the same time, I am confident I am always requesting on the orders likely to convert while avoiding those that might render bad reviews.

Features

Review Requestor to automate review requests

Inventory management

Review Puncher to handle bad reviews

Review Downloader to gain actionable review insights

Review Dashboard to monitor reviews

Reimbursements to request money owed from FBA

PPC Dashboard to monitor campaigns

Keyword Tracker to track keyword performance

Adult Checker to check if your listing was placed in adult category

Profit Analyzer to analyze product profitability

ABC Analysis to find your most profitable products

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Dan’s favorite feature: Split testing (A/B testing)

This tool allows you to target your ideal customer and then split test aspects like main images, logos, or product features.

The targeting is off the charts, you can even choose to gain responses only from those with Amazon prime accounts.

See Features

Target any audience

Split test anything

Validate ideas

Conduct market research

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Dan’s favorite feature: On-Amazon Mockups

Viewtest is something more sellers should use. You can create a mockup main image of a potential product, set the number and rating of reviews, set the price, and then insert it into your chosen Amazon results page.

It looks like a live result. You can evaluate how your potential product looks amongst real results and ask others for feedback.

See Features

Free to use

On-Amazon mockups

Customizable price, review count, and rating

Survey your idea with focus groups

Watch video

Start here

Dan’s favorite feature: Bookkeeping and Accounting

One of the services I cannot go without is professional accounting. Running a business is hard enough.

Let professionals manage the books and provide you peace of mind that everything is done by the book.

They often save you a ton of money in the process.

See Features

UK company formation

Bookkeeping and accounting

VAT return filing

Corporation tax return filing

Watch video

£100 off here

Dan’s favorite feature: Fast, easy online coverage

Unlike traditional insurance companies, with NEXT you can Get An Instant Quote and purchase your insurance within a few minutes after filling in your business details and answering a few questions in their form.

Features

Competitive rates

Amazon compliant

Fast, easy online coverage

Insurance certificates

General Liability Insurance

Workers’ Compensation Insurance

Professional Liability Insurance

Commercial Auto Insurance

Errors and Omissions (E&O) Insurance

Commercial Property Insurance

Business Owner’s Policy (BOP)

Tools & Equipment Insurance

Business Insurance

Start here

Dan’s favorite feature: Competitive Rates

PolicyBee offers insanely good quotes when compared to a lot of other providers.

I saved over £500 a year when I moved a single coverage to them.

See Features

Competitive rates

Amazon compliant

Fast, easy online coverage

Insurance certificates

Product Liability Insurance

Professional indemnity insurance

Public liability insurance

Cyber insurance

Employers' liability insurance

Start here

Dan’s favorite feature: Sample Consolidation

I use this service to consolidate samples from manufacturers in China.

Manufacturers ship the samples locally to TipTrans, saving on cost.

TipTrans consolidates all the samples into one shipping box (or shipment) for you and sends this one shipment to you internationally.

This saves you a huge amount on international shipping.

See Features

International Shopping

Low-Cost Shipping Rates

Easy Supplier Sourcing

Sample Consolidation

Watch Video

Check it out here

Dan’s favorite feature: My Youtube Gear

Within these lists, I break down all the best gear I have used over the years.

I wish I had these lists when I started as it would have saved a ton of bad purchases.

I describe what I use each for and there’s an easy link to purchase any of them should you wish.

See Features

Beginner Creator Gear

My YouTube Gear

Build a Studio Gear

Check it out here

Dan’s favorite feature: DIY Customs

EezyImport allows you to clear your own imports, saving you the money you would’ve spent on a broker.

From filing your ISF and Entry Summary to creating your Delivery Order, the eezyflow™ platform takes you through filing for customs clearance.

See Features

Import Security Filing (ISF)

Quick & Easy Customs Clearance

Freight Scheduling

Watch Video

Check it out here

Dan’s favorite feature: FBA Inventory Replenishment

I use AP Prep for inventory replenishment to FBA in the US market.

This helps reduce the risk of holding too much stock at Amazon.

The system is seamless.

I simply ask them to send a certain quantity, they create the shipping plan and send it in.

Features

Inventory receiving

Inventory storage

FBA prep (if required)

FBA inventory replenishment

Managed shipping plan creation

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Start here

Dan’s favorite feature: FBA inventory replenishment

I use AP Prep for inventory replenishment to FBA in the US market. This helps reduce the risk of holding too much stock at Amazon. The system is seamless. I simply ask them to send a certain quantity, they create the shipping plan and send it in.

Increase your inventory limit here

Features

Inventory receiving

Inventory storage

FBA prep (if required)

FBA inventory replenishment

Managed shipping plan creation

Dan’s favorite feature: Visibility Score

This tool provides a metric telling you how many other AMZscout users have found the niche.

This is a great way to evaluate competition and get into markets early.

See Features

Pro Extension for market research

Product Database for product research

Quick View for rapid, on-page data

Amazon Keyword Search for keyword research

Reverse ASIN Lookup for competitor keywords

Stock Stats to see competitor inventory and sales

Amazon Super URL Tool for links that help you rank

Sales Estimator to predict sales for any niche

Watch video

Discounts + bonuses here

Dan’s favorite feature: Grow Course

The Grow Course helps you expand on and off of Amazon with strategies ranging from Shipment Optimization, Virtual Bundles, and Brand Analytics to Social Media Expansion, Shopify, and SEO.

This is just one of five courses in what, in my opinion, is the best FBA membership on Earth.

Disclaimer: I co-teach this syllabus alongside other sellers.

See Features

150 lessons (5 courses)

Private community

Five 1x1 coaching sessions

Weekly workshops

3 unique product ideas

Hand-picked suppliers

Watch video

Master FBA here

Topic Suggestion

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YOUTUBE MEMBERSHIP

ONE-ON-ONE SUPPORT

PRODUCT RESEARCH

Helium 10

AMZ Scout

Jungle Scout

PRODUCT RESEARCH FUNNEL

COMPANY & BANK SETUP

FOR US

Clemta

FOR UK

Launchese

MULTI-CURRENCY ACCOUNTS

Payoneer

OFX

LOGO DESIGN

Fiverr

DesignEvo

BrandCrowd

LISTING IMAGES

Fast! Photography

Glorify

LISTING BUILDER

A+ CONTENT & STOREFRONT DESIGN

A+ Content Design

Storefront Design

TRADEMARK & BRAND REGISTRY

Amazon IP Accelerator

PRODUCT INSPECTIONS

Movley

SHIPPING

Sample Consolidation

TipTrans

Freight Forwarding

Freightos

Customs Brokerage

EezyImport

FBA COST CALCULATOR

LAUNCH

Rebaid

AMAZON PPC

Sellozo

Sellics

REVIEWS, REFUND & INVENTORY MANAGEMENT

Sellerise

AI

Perci

SPLIT TESTING

Helpfull

Viewtest

3PL (PREP CENTRES)

AP Prep

BOOKKEEPING & ACCOUNTING

Osome

BUSINESS INSURANCE

FOR US

NEXT Insurance

FOR UK

PolicyBee

DAN'S ITEMS

Dan's Gear

Disclosure 🤝

Cerebro for reverse ASIN keywords

Magnet for keyword research

Misspellinator to find misspells

Xray chrome extension for market research

BlackBox for product research

Trendster to find trends

Listing Optimization to build and optimize listings

Analytics for market and keyword tracking

Operations for inventory management

Marketing for PPC optimization

10% off of every month with:

20% off 6 months with:

Free Sellics Benchmarker to evaluate your PPC performance against others

Amazon Advertising to monitor placements and optimize your campaigns

Smart Campaigns automates campaign creation and optimization for low ACoS

Amazon Keyword Tool for keyword research

Organic Rankings to see where your product ranks for keywords

Content Manager for listing optimization